CLIENT REQUEST

RCCO underwent a re-brand that not only up-leveled the overall design but the product packaging, as well. Owner Morgan Mack wanted photography that showcased this next chapter of RCCO. We used natural fabrics, props and botanical elements that felt inspiring and timeless.

APPROACH

Moody lighting that focused on highlighting the new labels was used, as well as ample negative space for text overlay. Props like handmade plates, wood elements like rustic boxes, polished boards, mossy branches and flowering tree branches were used to create a more elevated viewpoint.

IMAGE DELIVERY

Images were used to launch the rebrand as website banners, ads and social media posts.